Yahoo’s “Peanut Butter Manifesto” Simply Means Killing Off Flickr, del.icio.us and other Web 2.0 Goodies

Yahoo senior VP Brad Garlinghouse’s internal memo, now called “Peanut Butter Manifesto,” is all about pissing in the toilet bowl one morning and the trickle of your company-coffee pee brings up the sudden eureka of: Holy cow, Batman, we’re unfocused!

And why peanut butter?

“I’ve heard our strategy described as spreading peanut butter across the myriad opportunities that continue to evolve in the online world. The result: a thin layer of investment spread across everything we do and thus we focus on nothing in particular.

I hate peanut butter. We all should.”

See the entire context here.

via READ/WRITE


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